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The Home Selling process, made EASY

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First: The Marketing

In today's real estate market, buyers begin their home search online. A strong visual         presentation is the only way to get  your home 'on their list.'

The pictures are the first thing every buyer sees, regardless of what site or app they are using. With a combination of high quality photo equipment and advanced editing software, our team is able to produce stunning & captivating photos of every home we list. We meticulously edit each individual shot, and buyers fall in love with our listings before they ever step foot in the front door.

virtual staging. This home in New Tampa was priced right, but people simply weren't coming in the door. The owner didn't want to do staging, so we opted for virtual staging. Within days, we had 7 showings scheduled!

the master bedroom went from sad and empty to exciting and cozy
before and after. virtual staging makes a big difference in how your home shows to potential buyers
the breakfast nook just looked like an empty corner. with virtual staging, the space became captivating and buyers could see themselves eating breakfast here
the living room carpet was off putting, but with virtual staging buyers could visualize themselves living there

TELL US ABOUT YOUR HOME

creative solutions

See more of our virtual staging

virtual tour movies

Video marketing is an important key to our success. With over 300 people moving to Florida every day, we frequently sell homes to out of state buyers sign unseen. Our movies allow buyers to see the home in a way not possible through traditional marketing. Here are movies for homes we are selling or have already sold.

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What's New at The Producers?

    We like to stay busy! View available & upcoming properties, news, & fresh content.

4th quarter 2022

Market conditions are changing in Florida

Investors. We get new off market properties weekly

Investment opportunity in Lakeland, FL. 6819 Brookridge Trail. 4 bedroom 2 bath manufactured home on .90 acre lot. Needs very little to be rent ready. Market rent

Down payment assistance is back!

1st time buyers you can actually compete again

Need to sell fast and don't have time to wait? Let us help .

We Buy Homes in ANY Condition

If you have a home you would like to sell and need a fast cash offer, we are your local solution! Our investment firm, We Buy Any Home Today, can close on YOUR schedule, whether you need to be out in a week or want to wait a few months we are flexible. Our goal is to offer a mutually beneficial solution to help you sell your home with minimal stress for a smooth sale.

Sell my house FAST AS IS

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Our Customers Say it Best!

Testimonials

"As a first time home buyer I was nervous but Alex was always willing to remind me this is a journey to be happy about. He repeatedly researched into houses that were of my interest to verify if they were a good buy and explained if they were not. His willingness to reach out after closing and still provide contacts should I need any really says allot about his passion for the field. Alex is very professional , approachable and takes pride in his ability to produce results. I am blessed to have worked with him and I thank him a million for the assistance he provided and still provides to my now new home."

— Demi R, purchased home in Lutz, FL

Our initial realtor had not produced results so we hired Alex and within two weeks he had contracts on two new construction properties. He understood the urgency and his execution exceeded all of my expectations. He was thorough and kept us in the loop with every detail. His prior construction  experience assisted with all of the property details. I wish I could give him a million stars ?? Oh, did I mention we closed on both properties today. If you need a dependable realtor/broker please contact Alex, he really does produce.

— Tonia J, sold multiple homes in Tampa, FL

If you have ever found yourself wondering - "Why do I need an agent?" - spend time with Alex! He is hard working, professional and gets results. He is up to date with all the latest technology that can help you reach your perfect buyer. He listens to what you want while not missing a detail to  ensure you get results. My husband and I have bought a sold several houses over the years and have never experienced such an industrious individual. You can trust you are in good hands!

— Doreen M, sold home in New Tampa, FL

— Diana F, purchased home in Clearwater, FL

Alex is attentive and understood my budget, the type of home, the desired neighborhood and the non negotiable factors. Throughout the process of  finding the right house, he worked with my schedule and even fit me in with almost zero notice. From the home selection, to inspection, to closing, he provided the level of service that every home buyer should have. I have attempted this many times in the past with 4 different realtors and walked away every time before even making an offer. Alex listens to what you want and offers the best options and the most sound advice. Alex is the go to realtor. I have already referred him to multiple people and if I ever want to sell or buy Alex is who I am contacting.  Any person in the market to sell or buy Alex is your guy!!!!

Diana said "Alex is attentive, understood my budget, found me the right home for the right price. Any person in the market to sell or buy should call Alex"
"As a first time home buyer I was nervous but Alex was always willing to remind me this is a journey to be happy about. He repeatedly researched into houses that were of my interest to verify if they were a good buy and explained if they were not. His willingness to reach out after closing and still provide contacts should I need any really says allot about his passion for the field. Alex is very professional , approachable and takes pride in his ability to produce results. I am blessed to have worked with him and I thank him a million for the assistance he provided and still provides to my now new home."

Introducing:

Alex Colley

"The Producer"

FOUNDER AND REALTOR WITH

15 YEARS EXPERIENCE HELPING HOMEOWNERS

Calling myself 'The Producer,' isn't just a catchy nickname. I am the most knowledgeable & experienced agent you'll ever meet. Whatever your real estate need may be, we will help you reach your goal with exceptional 5 star service.

Not only am I the broker of JRAC Realty, I am one of very few brokers who still remains highly active in real estate. If you hire me or one of my agents, you will receive an entire team to help you with your real estate needs.

 

Alex Colley, The Producer, Broker of JRAC Realty LLC. Licensed realtor based in Tampa, FL

LEARN MORE ABOUT HOW ALEX CAN HELP YOU